Velocity Sellers Podcast
We are Velocity Sellers, a full-scale Amazon Agency! Our Podcast features our talented and knowledgeable employees and guests, and of course our host, Velocity Pete. Join us as Velocity Pete interviews these Amazon experts on various topics that will help you boost your Amazon knowledge!
Episodes
122 episodes
#117 - Avoid Paying More Than You Should in Logistic Fees: The Hidden Cost of Amazon Returns | JD Sass
Returns are not just a cost of doing business on Amazon, they are a system you can design to recover revenue and protect your brand. We talk with JD Sass, CEO of Axiom Return Solutions, about what really happens after a customer sends a product...
#116 - If Amazon Rewards External Traffic Then Who Controls The Future Of Discovery
Amazon is telling sellers something with its actions, not its press releases: external traffic that converts matters more than ever. We bring on Greg Potts, Senior Director of Partnerships at Levanta, to dig into how affiliate marketing and cre...
#115 - Seller Labs MCP Pulls Amazon Data So You Stop Living In Spreadsheets
Seller Central can make you feel like the answer is always three exports away. I sit down with Tempest from Seller Labs to talk about a smarter path: using AI integrations and large language models to turn messy Amazon seller data into clear, u...
Amazon Losing Big Brands & AI Creating New Life? | The E-tail Report
Amazon is in a quiet standoff with some of the biggest brands in the world, and the cracks are starting to show in product selection. We dig into the reports of major names dialing back what they sell on Amazon after disputes over wholesale pri...
#114 - The Foundation Most Amazon Brands Skip
Most Amazon businesses don’t fail because the idea is bad they fail because the foundation is missing. We sit down with Ian Roland Barry from AMZ Expand to talk through the unglamorous work that determines whether an Amazon FBA launch has a rea...
#113 - Nick Penev Shares A Simple System For Vetting Founders And Sparking Partnerships
Most e-commerce people don’t have an information problem. They have a signal problem. We talk with Nick Penev, co-founder behind Extreme Power Brands and a builder of one of the more unusual operator networks in the space, about how he engineer...
#112 - Your Secondary Images Should Close The Sale | Kamal Signh
Your Amazon listing has seconds to win the click and even less time to win trust. We sit down with Kamal, founder and CEO of AMZ One Step, to get ruthlessly practical about Amazon conversion rate optimization using creative that actually sells....
#111 - How To Stay Profitable Through Lunar New Year Shipping Chaos | Burak Yolga
Logistic shutdowns don’t just slow factories; they expose every weak link in an e-commerce supply chain. When ports clog, check-ins drag, and carriers slip on delivery times, the real question becomes painfully simple: do you actually control y...
#110 - How AI And Amazon Fees Reshape E‑Commerce Strategy | Amy Wees
If AI sent you twice the traffic tomorrow, would sales rise or stall? We dig into that uncomfortable question with Amy Wess, a veteran Amazon seller, product developer, and conversion-focused strategist who believes the fastest path to growth i...
#109 - Inside Atom11’s AI: Control, Guardrails, And The Future Of Amazon PPC
What happens when shoppers stop typing keywords and start asking an AI for exactly what they need? We dive into the future of Amazon advertising with Neha Bhuchar, co-founder and CEO of Atom11, to map the shift from keyword-centric playbooks to...
#108 - How Brands Can Win On TikTok Shop With Smarter Creator Search, Faster Fulfillment, And Better Analytics;
The creator landscape on TikTok isn’t a gold rush anymore—it’s a discipline. We sit down with Jordyn Levine from Yuka to break down how brands can actually find the right creators, send messages that get answered, and turn top-of-funnel discove...
#107 - Owning Your Amazon Customer Data and Turning your Customers into Loyal Fans
Want to stop renting your Amazon customers and start building real retention? We sat down with Andrew Smith to unpack a practical system that captures first-party data ethically from marketplace buyers using QR-led, post-purchase journeys—no gi...
#106 - How To Remove Bad Amazon Reviews And Turn Feedback Into Product Wins
Your next conversion lift might not come from new ad creative or a fancy A+ module. It’s hiding in your reviews—what customers love, what frustrates them, and which negatives never should have been there in the first place. We sit down with Sea...
E-Tail Report Jan - Amazon Ends FBA Prep As TikTok Tightens Shipping: What Sellers Must Do Now
#105 - From Amazon FBA To Europe: The VAT Compliance Playbook
VAT can feel like a wall between your store and European growth, but the reality is far more manageable when you follow a focused plan. We walk through exactly where to start, why you don’t need to register in every country, and how to use Amaz...
#104 - From Zero To One To Ten: How Brands Scale Profitably In Marketplaces
Searching for your place on the digital shelf while the aisle stretches to infinity? We sit down with Rob Hahn, CEO of Pattern and former Amazon leader, to unpack what actually drives marketplace growth when loyalty is fading and choice is expl...
#103 - Numbers Tell The Truth: Build A Business That Spins Cash, Not Just Inventory
Record Q4 sales can hide a painful truth: without clean books, you may be celebrating revenue while bleeding profit. We sit down with ConnectBooks CEO Nachman Lieser to unpack a simple but powerful idea—your books are the story of your business...
#102 - Two E‑Commerce Heavyweights Debate How To Grow Faster, Spend Smarter, And Use AI Without Getting Burned
What if your biggest growth unlock isn’t a new channel, but how you use the ones you already have? Two seasoned operators go head-to-head on the smart way to apply AI, the real winners for 2026 ad spend, and the first hire that sets your brand’...
#101 - What 2025 Taught Us About Amazon And How To Thrive In 2026
The past year didn’t just test margins—it rewired how smart sellers plan, create, and scale. We sit down with Abe Chomali to unpack the two forces that defined 2025—tariffs and AI—and get tactical about what actually moved the needle and how...
#100 - December E-Tail Report: Unpacking Quarterly E‑Tail Headlines
Headlines moved fast this quarter, but the throughline is unmistakable: AI now sits at the center of e‑commerce strategy. We dig into Amazon’s shift toward agentic AI that actually does the work—fixing listings, launching campaigns, and resolvi...
#99 - How Amazon Sellers Can Remove Bad Reviews The Right Way
Bad reviews aren’t just bruising your ego—they’re taxing your rank, spiking your PPC, and scaring off retail buyers. We sat down with Shane Barker, CEO and co-founder of TraceFuse, to unpack how to remove violating Amazon reviews the right way ...
#98 - Don’t Let Someone Else Own Your Name: Why Trademark Research, Registration, And Policing Matter
What if someone else registered your business name tomorrow—and could prove it before you could? We dig into the uncomfortable reality that a brand isn’t truly yours until you can defend it, using the Slim Shady vs Swim Shady dust-up to explain...
#97 - Preparing E‑Commerce Finances For Q4 And Beyond
Q4 doesn’t just stress your warehouse—it stress‑tests your finance. We sat down with Sourabh Nolkha to unpack why the busiest season creates both record sales and record leakage, and how to build the finance stack that keeps more of what you ea...
#96 - Stop The Scroll: Build Listings Around Real Human Priorities
Think you know what your customer is thinking? We put that belief to the test with consumer behavior specialist Peter Paul Mann, who shows how smarter research uncovers the real motivations behind clicks and conversions. We dig into the practic...
What Sellers Really Think: Fees, AI, And The Next Big Categories! Innovate 2025
Fresh from Innovate 2025 in New York, we sat down with founders, operators, and agency leaders to ask the questions sellers care about most: which categories are worth launching now, how AI actually drives profit instead of noise, and what Amaz...